Global Strategy

Dates: May 20 - 22, 2013
Location: NYU Stern, 44 W. 4th Street, New York, NY  10012
Tuition: $4,200 (accommodation not included)

Program Description: For some firms, global expansion represents a viable growth strategy; but how, and why, do managers decide to pursue such strategies? Moreover, once the decision is made, how do senior executives manage the multiple, and often conflicting institutional pressures that they face across country markets? And for those firms with an existing international footprint, how can they improve their international operations? This Global Strategy program will address these questions, …and more.
The central objective of this program is to understand the rationale for international expansion and the strategic management of multinational firms (MNCs). This program will introduce you to a variety of analytical frameworks related to global expansion and multinational management. It will also help you understand how to apply those frameworks to analyze and address important global challenges, where accurate and concise strategic assessments are crucial.
In addition to understanding the global expansion of firms, participants will develop the leadership skills to work effectively across country borders. Toward that end, we will explore the cross-cultural leadership skills that help managers think broadly, to appreciate leadership styles that work well not only in their own country, but in others as well. Such skills start with understanding national institutions, how institutional values differ across countries, and the challenges these differences pose to international managers. 
This program combines a variety of pedagogical approaches:  lecture, discussion, case analyses, and group exercises. Emphasis is placed on self-reflection and linking the concepts from the course to the participant’s own objectives and development.

Who Should Attend:
- Managers within large MNCs who will take on international responsibilities
- Individuals pursuing general management careers within MNCs
- Managers at growing companies considering international expansion
- Individuals pursuing careers in management consulting, investment banking, venture capital, and/or any other career with a global focus

Program Benefits:
- Learn about the institutional challenges associated with international expansion
- Analyze the dimensions of institutions that impact multinational firms
- Examine the impact of cultural, political, economic, and regulatory dimensions
- Evaluate how firms can overcome institutional challenges
- Develop a framework for measuring institutions
- Apply your knowledge to build an international expansion tool
- Explore the challenges of cross-cultural leadership

Faculty:
Gary Katzenstein
Professor Katzenstein joined New York University Stern School of Business as a Visiting Associate Professor of Management in 2010.

Prior to joining NYU Stern, Professor Katzenstein taught at the Johnson School at Cornell University, offering courses on Managing in Asia, International Management, International Competitive Strategy, and various courses on doing business in China, Hong Kong, Japan and South Korea.
Professor Katzenstein’s interests span the intersection of three areas: organizational behavior, information systems and international business, with particular expertise in Asia, where he was involved with Asian businesses and cultures for over a decade. He lived and worked in Japan as a Luce Scholar, in South Korea as a business consultant and spent nearly nine years in Hong Kong as a professor at the Hong Kong University of Science and Technology (HKUST).

Robert Salomon
Robert Salomon joined New York University Stern School of Business as an Assistant Professor of Management and Organizations in September 2005. A graduate of NYU Stern’s doctoral program, he was on the faculty of the Marshall School of Business, University of Southern California prior to returning to New York University.

Professor Salomon’s current research centers on the management and economics of international expansion. He studies how and why firms enter foreign markets, how firms manage the cross-border technology transfer process, and how international expansion impacts firm performance.