Upcoming Sessions (Fee includes lodging and most meals)
June 9-13, 2013 $7,800
October 20-24, 2013 $7,800
Jun 8-12, 2014 $8,700
Oct 19-23, 2014 $8,700
Capture Value in A Fast-Moving Market As a participant in Competitive Strategy, you will learn how to put into action economic principles that form a solid foundation for long-run strategic success. Through a collaborative learning process, you will use the latest strategic thinking to analyze industry opportunities and to identify your organization’s competitive strengths. Then you will determine how best to exploit these strengths, given your organization’s competitive environment, for profitability and growth. You will learn from award-winning professors from Kellogg’s Management and Strategy department – home of global thought leaders in the Economics of Strategy.
The program blends modern theories of strategic analysis with case discussion drawn from a variety of industries in both domestic and international settings. Case studies highlight the fundamentals behind successful competitive strategies.
Who should attend If you are a mid- to senior-level executive responsible for strategic planning, general management, or acquisition strategy, this program is designed for you. This program is also useful for strategy consultants, as well as managers of marketing, operations, or other functional areas who aspire to play a greater role in strategic planning for their organizations.
Key benefits During this program you will learn to:
- Develop and sharpen your analytic strategy skills
- Examine theories and frameworks that show you how to identify and exploit profitable opportunities and avoid strategic mistakes
- Understand leading firms' strategic successes and failures, and the strategic issues they face looking forward