Executive Education Programs Program Information


Kellogg School of Management - USA

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  Successful Fundraising Strategies

Successful Fundraising Strategies
Tactics and Tools for Effective Fundraising

Raising funds has never been an easy task for nonprofit leaders. However, the current fundraising environment is more challenging than it has ever been before and nonprofits are asking:
- How do we keep our asks fresh and exciting to engage donors?
- Where are we going to find new donors?
- How can we better use the information we have on our donors to increase their giving?
- Which of the technology tools make sense for our organization and our donors?

This program will address these important questions and provide opportunities for dialog with seasoned nonprofit practitioners and Kellogg School faculty. It will help nonprofit leaders better understand the current trends and learn tactics that they can employ to reinvigorate their fundraising efforts.

Upcoming Sessions
January 27-28, 2014 $950

Who Should Attend

  1. CEOs and Executive Directors of Nonprofit Organizations
  2. Board Members of Nonprofit Organizations
  3. Department Heads with Oversight of Development at Nonprofit Organizations
  4. Team Members with Development Responsibilities at Nonprofit Organizations

Key Benefits
In this course, you will learn to:

  1. Understand current trends in fundraising and the implications for your organization
  2. Move from anecdotal to data-driven development decisions
  3. Understand development research and prospect management
  4. Identify ways to advance your major gift strategies and engage your donors

         © Smart Connections