Breakthrough Strategic Thinking
Dates: October 7-9, 2013
Location: NYU Stern, 44 W. 4th Street, New York, NY 10012
Tuition: $4,200 (accommodation not included)
Program Description: Great strategists don’t just understand their current environment and formulate a plan for it; great strategists can envision the multiple possible paths of the future, and shape the dynamics of their environment to their advantage. They anticipate the moves of other players and proactively incorporate those responses into their own plans. They have insight into the technology trajectories that will shape the future of their organization and actively participate in shaping those trajectories. They recognize how their organization’s existing identity, resources and practices both enable and constrain success and they conscientiously avoid becoming trapped by them.
This program will draw on the latest ideas in strategy, innovation, and learning to take the concepts of strategic analysis and strategy formulation to a radically new level. In this program, participants will explore tools that help to not only make sense of how the environment is currently changing, but also to sense how customers, competitors, and other industry players are likely to shift in the future. Participants will develop the skills to anticipate disruptive innovations, chart out their likely trajectories, and determine how to maximally influence (or benefit from) those trajectories. Participants will also discover how to identify the assumptions that have become embedded in an organization, where those assumptions should be challenged and what kinds of transformation may be possible.
The program is structured in three modules over three consecutive days. The first module will use a range of concepts and exercises to provide participants with insight into industry trends both now and in the future. Those insights will then be utilized in the second module, which focuses on the organization’s current and future value proposition. In this module, participants will assess how the organization can achieve a sustainably differentiated and valuable position, and capture the rents from the value it creates in the market. The third module looks at the overall corporate portfolio, with an emphasis on identifying how the firm can remain lean and flexible, and better leverage collaborative relationships. Participants will analyze whether the scope of activities the organization is engaged in optimally leverages its advantages while retaining the benefits of being lean and agile. This module also explores how the firm can better use external relationships with collaborators, suppliers, government, and others to its advantage.
Who Should Attend: Leaders of organizations and teams trying to improve their ability to create and sustain competitive advantage in dynamic environments. Business professionals who wish to enhance their strategic thinking abilities.
During this program participants will:
-Learn about the latest concepts and tools being used in strategy, innovation, and organizational learning.
-Analyze the dynamics of their company’s environment to identify key trends in customer demands, technology and competitor moves.
-Develop a range of alternatives for the organization to shape those dynamics to its advantage and position the organization to better create and capture value in the future.
-Assess whether their organizations’ scope and structure makes sense, and if not, how it can be transformed.
This course is eligible for Continuing Professional Education Credits (CPE). Please contact the NYU Stern Executive Education office for more information.
October 7-9, 2013
-Melissa A. Schilling, Professor of Management and Organizations
-Michael Jacobides, Associate Professor Strategy and Entrepreneurship and the Sir Donald Gordon Chair for Entrepreneurship and Innovation at London Business School
-Robert Salomon, Associate Professor of Management and Organizations